- Katrina Aronson
Finding Time for Social Media
“Oh my gosh, there's not enough time in the day.”
Between kids, running a business, and everyday life, sometimes it feels impossible. I’ve heard repeatedly from clients that they can’t find the time to create the content they want to create.
I hear this a lot when people are even just starting their business. They're already fearing the amount of time they're going to have to spend on social media creating content, whatever it may be.
I want to show you something that's actually pretty simple, that you can do, or you can source in a way that's really effective. I’ll break it down for you the way that I do this in my business, but there’s so many ways you can apply it to work for your brand.
Here's one super quick and easy strategy you can use to create consistent content across several platforms.
Create a short video (2-5 minutes) to be posted on Instagram stories
Transcribe that video into a blog post.
Create an email to send out to your subscribers, encouraging your audience to circle back and read the blog
Turn that video into a few different feed posts for IG and your other social media platforms
Those feed posts could be shorter clips of the video or text graphic posts with a quality quote or set of good info from the blog. ALL of these have some kind of link back to the blog post in case they want to read more!
From that one video, I’m able to splice and splice and create a TON of content to share with my social media audience, and you can too. Don’t feel like a social media presence requires hours and hours of time on a regular basis, and certainly…don’t waste those good nuggets. I know you have some!